Entries by Stone Road Media

Why Your Business Will Die on Social Media

Social Media Marketing | Death of a Hunting and Fishing Business By: Jeremy Flinn, Chief Marketing Officer If you haven’t noticed a drop in organic activity on platforms like Facebook, then you likely didn’t have a very active business page to begin with. For those businesses who grew large followings on social media platforms and […]

Stone Road Media | Outdoor Industry Freelance Writing Opening

Outdoor Industry Freelance Writing Opening Stone Road Media currently has several outdoor industry freelance writing openings. We are looking for capable outdoor freelance writers that eat, sleep, and breathe all things outdoors to join our team of freelance writers at Stone Road Media! Following our blog: Growing Opportunities for Outdoor Freelance Writers we ourselves have […]

Outdoor Industry Marketing 101 | Capitalizing on Seasonal Content

Outdoor Industry Marketing | Making the Most of Seasonal Content Article By: Weston Schrank -Content Manager Authors Note: In this blog, Outdoor Industry Marketing 101,  I hope to show content’s true value to not only brands and product-driven companies, but TV shows and personalities as well. This will be the explanation of content beyond simple […]

Stone Road Media | Social Media Internship Opening

Stone Road Media Marketing | Social Media Internship Opening Are you a college student or a recent grad looking to gain experience and kickstart your career? Is social media marketing your passion? Do you love the Great Outdoors? What you’ll get from interning with Stone Road Media: -Hands-on experience with social media marketing and campaigning -Gain the […]

Shooting and Tactical Marketing | Sniping Valuable SERP Real Estate

Sniping SERP Real Estate | Shooting and Tactical Marketing Plans Photo By: Steve Smolenski – CEO/CTO Graphics By: Deanna Riley – Web & Graphic Specialist Article By: Weston Schrank -Content Marketing Manager While it might be hard, I am going to try and refrain myself from going into the now scripted writing of talking about […]

Finding the Content Sweet Spot for Your Outdoor Industry Marketing

The Content Sweet Spot | Hitting the Mark and Becoming Effective At Outdoor Industry Marketing Graphics By: Deanna Riley – Web & Graphic Specialist Article By: Weston Schrank -Content Marketing Manager Having a strong content game is difficult. Any content manager, producer, and marketer will attest to this statement if they have been in the […]

Outdoor Industry Jobs | Growing Opportunities for Outdoor Freelance Writers

The Growing Role of Outdoor Freelance Writers | Outdoor Industry Jobs Graphic By: Deanna Riley – Web & Graphic Specialist Article By: Weston Schrank – Content Strategist and Manager Outdoor industry jobs in freelance writing, or hunting/fishing freelance writers are professionals of a dying art. Would you agree or disagree…really is it? I would like to start […]

2 Need to Know Lessons in Fishing Marketing and Fishing Social Media

Fishing Marketing and Fishing Social Media | Inbound Marketing By: Weston Schrank Stone Road Media’s Content Marketing Manager In the most recent news for fishing marketing, as it holds true for the outdoor industry in general, the tables have turned. The smallest fishing TV show, fishing manufacturing company, and/or even the startup fishing brands can […]

Hunting and Fishing Marketing | Appealing to Google and the Customer with Multimedia

Appealing to Google and Your Customer | The Power of Multimedia in Hunting and Fishing Marketing By: Weston Schrank Stone Road Media’s Content Marketing Manager Everyone that is potentially reading this, considering the year and time I wrote this piece, is or has grown up reading hunting and fishing magazines. Depending on your passion, you […]

Hunting and Fishing Digital Marketing | Customer Profiling

Hunting and Fishing Digital Marketing | Customer Profiling for Greater Customer Engagement By Jeremy Flinn, Chief Marketing Officer Every day your target customers are bombarded with hundreds, if not thousands, of digital advertisements. Whether via website ad space, email marketing, social media ads, or AdWords, the irrelevant nature or broad generality have made that outdoor […]